Hello and welcome to my website!
As an Honors Summa Cum Laude graduate from Pace University, I obtained a BBA in Digital Marketing with a Business Analytics minor. Awards Recipient with a strong leadership presence on campus and an analytical mindset, I led the Account Planning, Consumer Insights & Research Department as Executive Director for Pace University’s chapter in the 2023-2024 National Student Advertising Competition by the American Advertising Federation. I was also a Director of Events at Pace AD Club, Ambassador of Lubin School of Business, and a Student Mentor in the Honors College. During my educational and professional career, I built an extensive skill set across the digital marketing industry and beyond.
Throughout my professional career, I was a Marketing Analytics Intern at Open Road Integrated Media Inc., a media agency specializing in the publishing sector. I have experience as a Marketing Intern at Karp Strategies, an urban planning consulting firm, and a Digital Communications Intern at Page Society, a premier membership organization for senior PR and corporate communications executives of Fortune 500 and Global 500 companies. Aside from that, I have experience as a Social Media Marketing Intern at GAOTek Inc. and as an event assistant in the VIP client relations sector at the European Fashion Union, an international fashion contest across Europe, including Milan Fashion Week and Ukrainian Fashion Week.
I apply unique problem-solving and attention to detail to deliver insights for successful marketing campaign executions by incorporating qualitative and quantitative research & data analytics. I have formed solid analytical skillset across paid media analytics, visual analytics, consumer insights & marketing research, SEO, web content management & analytics reporting, web page optimization, email marketing, CRM management, and data collection on social media listening.
Skilled in Meta Ads, LinkedIn Ads, Google Ads, Google Analytics, Google & Microsoft Office Suites, Google Trends, Tableau, HubSpot & Insightly CRM, Mailchimp, Membersuite, MRI Simons Insights, AirTable, Adobe Express, Canva, SurveyMonkey, Qualtrics, WIX, and I also hold an elementary proficiency in Python, SQL, HTML, JavaScript, CSS, and Forms.
I am eager to start a full-time career as a Marketing Analyst. Data analysis fuels strategic decisions, a passion of mine that drives business growth. Meanwhile, I continue learning, improving, applying new skills, and building my professional network.
Thank you for your time and for stopping by my website; please do not hesitate to reach out if you would like to connect further.